Compliance-First AI Persona Studio — Built in India. Built for the World.

Ethical AI.
Authentic Personas.
Global Trust.

We build photorealistic AI influencers and virtual personas for brands, tourism bodies, and governments worldwide — designed from the ground up to meet the world's toughest AI regulations: India's IT Rules 2026, the EU AI Act, and US AI governance standards.

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IT Rules 2026 SGI — India
EU AI Act Aligned
US AI Governance Ready
DPDP Act 2023 & GDPR

What We Stand For

India's expertise.
The world's standard.

We are rooted in India — the world's fastest-growing AI market and home to some of its most rigorous synthetic media regulation. We build to India's standards because they are among the toughest. That makes everything we build ready for the US, Europe, and every market that follows.

100%
SGI Compliant Outputs — Every Single Time
0
Black-Box Algorithms — You Know Exactly How It Works
∞
Content Capacity — One Persona, Unlimited Scale
01
Ethics as Architecture
Compliance is not a feature added at the end. It is the first line of code. Every persona has mandatory disclosure, human oversight, and bias audits built in from day one.
02
Full Client Ownership
Every AI persona is fully owned by the client, with provenance metadata tracking origin and version at every stage. No vendor lock-in. No hidden data usage. Your persona, your IP.
03
Human Always in the Loop
No autonomous publishing. Every final output passes through a human review checkpoint with a full audit trail — because accountability cannot be automated away.
04
Privacy by Design
DPDP Act 2023 alignment in every deployment. Consent-first, data minimisation, no unnecessary retention — built into architecture, not bolted on.

Our Work

Three things we
build exceptionally

🌴
In Development
Ria
A government tourism AI persona in development for Goa Tourism — designed to be photorealistic, multilingual (Hindi, English, and Konkani), and SGI-compliant from day one, covering all of Goa beyond the tourist postcard.
Goa Tourism POC — Demo Q3 2026
⚖️
Compliance Framework
Trust Shield
Our proprietary compliance engine, built and tested. Every output passes through synthetic-content labelling, provenance metadata, consent and retention checks, and risk-based human approval before it publishes — with a full audit trail logged on every interaction.
Built & Tested
🔐
B2B Product
EthosLayer
A compliance-as-a-service layer for enterprises deploying AI in customer-facing roles globally. EthosLayer wraps existing AI deployments with mandatory disclosure, provenance metadata, audit trails, and human oversight — making any AI deployment compliant with IT Rules 2026, the EU AI Act, and emerging US federal AI standards simultaneously.
Coming Soon

Global Compliance Coverage

Three continents.
One ethical standard.

🇮🇳
India — IT Rules 2026 & DPDP Act 2023
The world's most detailed synthetic media disclosure framework. Every output carries a prominent non-removable AI watermark, spoken disclosure on audio-visual content, and permanent provenance metadata. Effective 20 February 2026.
🇪🇺
Europe — EU AI Act & GDPR
Our human-in-the-loop architecture, risk classification approach, and transparency obligations are aligned with the EU AI Act's requirements for high-risk AI systems. GDPR-compliant data minimisation and consent frameworks built in by design.
🇺🇸
United States — Executive Order on AI & NIST Framework
Aligned with the Biden-era Executive Order on Safe AI and NIST AI Risk Management Framework principles — transparency, explainability, bias mitigation, and accountability. Ready for emerging US federal and state-level AI disclosure laws.
🌐
Global — Human-in-the-Loop Always
No autonomous AI publishing anywhere in the world. Every final output reviewed by a human operator with full audit trail — the standard every regulator, in every jurisdiction, is moving toward.

Our Founding Vision

"The world's AI regulation race has a leader. We built on their standards — so our clients are ready everywhere."

India's IT Rules 2026 are among the world's most comprehensive synthetic media laws. We chose to build here, to these standards, deliberately. Because a product that passes India's compliance bar passes every bar — in Brussels, in Washington, in Singapore, in Dubai. Global clients deserve India-grade rigour.



Founded by Raghav Chaudhry

Panjim, Goa — India

@raghavsirji on X

Get in Touch

Building in the open
from Goa.

Ethical AI Studios is an early-stage company piloting Ria with Goa Tourism through FiiRE, and building Trust Shield, our compliance engine, in parallel. We're happy to talk to tourism bodies, MSMEs, investors, or anyone evaluating our work.

Your email stays private. We'll respond directly.

✓ Thanks — we'll be in touch.